Service · Google Ads Management

Google Ads That Capture
Buying Intent
— Not Just Traffic

Google Search Ads are unique: people are already looking for what you sell. The only question is whether they click your ad or your competitor's — and whether they buy once they land. Umer Khan writes your Google ad copy and manages every campaign personally to ensure the answer is always you.

4.8x Average ROAS
−63% Cost Per Lead
14 Days First Results
94% Retention

What is Google Ads
Management?

Google Ads management is the professional setup, optimisation, and ongoing management of pay-per-click advertising campaigns on Google Search, the Display Network, and YouTube. It covers keyword research, campaign structure, ad copy, bid strategy, Quality Score optimisation, conversion tracking, and revenue-connected reporting.

The critical difference at Umerix Growth: Umer Khan writes the Google ad copy AND manages the campaigns. Most PPC agencies separate these roles — a strategist builds the campaign while someone else writes the copy, if they write it at all. When the same expert does both, Quality Scores improve, CTR improves, and every dollar works harder.

Why Quality Score matters: A higher Quality Score lowers your cost per click by up to 50% and improves your ad position — without increasing your bid. Better copy is the fastest way to improve Quality Score. That is why copywriting and campaign management must be integrated — and why Umer Khan does both.
🔍

Google Search Ads

Text ads that appear when people search for exactly what you sell — highest buying intent of any platform.

  • Responsive search ads
  • Ad extensions
  • Branded search protection
  • Competitor keywords
🖼

Google Display Ads

Banner and responsive ads across millions of websites — retargeting and awareness for audiences already engaged.

  • Responsive display ads
  • Remarketing campaigns
  • Custom intent audiences
  • In-market audiences
🎥

YouTube Ads

Video ads before, during, and after YouTube content — scripts written by Umer Khan to hold attention and drive action.

  • Skippable in-stream ads
  • Non-skippable bumper ads
  • YouTube remarketing
  • Video ad scripts

Why Most Google Ads
Drain Budgets Without Returns

Google Ads can be incredibly profitable — or incredibly wasteful. The difference comes down to five things most businesses get wrong. If any of these sound familiar, your budget is leaking revenue right now:

Wrong Keywords, Wrong Intent

Broad keyword targeting wastes budget on people researching, not buying. Without intent-based keyword strategy, you are paying for curiosity clicks that never convert — often 60–70% of total spend.

Ad Copy That Loses the Click

When four ads appear for the same search, the one with the strongest copy wins the click. Generic headlines and weak CTAs hand your potential customers directly to competitors — every single search.

Landing Pages That Kill Conversions

Getting the click is only half the battle. When your landing page does not match the ad's promise in copy and tone, visitors bounce — and you paid for that click with nothing to show for it.

Poor Campaign Structure

Mixing keywords with different intent into the same ad group produces poor Quality Scores, higher CPCs, and lower ad positions — costing more for worse placement every single day.

Optimising the Wrong Metrics

Low CPC looks good. High CTR feels good. Neither means anything without proper conversion tracking connecting every click to actual revenue. Vanity metrics do not pay for themselves.

Smart Bidding Without Smart Foundations

Google's Smart Bidding learns from conversion data. With poor tracking and low-quality copy, you are training the algorithm on the wrong signals — and performance gets worse over time, not better.

Google Ads Management
Built to Convert

Every Google Ads engagement includes conversion copywriting and complete campaign management. Search, Display, and YouTube — each platform gets copy and strategy tailored to how your customers use it. One expert writes the words and runs the campaigns.

01

Intent-Based Keyword Research

We map your complete keyword landscape — high-intent commercial terms, long-tail buyer keywords, competitor terms, and negative keywords that stop budget waste. AI accelerates this research dramatically — identifying segments that would take months to find manually.

→ Full keyword map with intent classification and negative keyword list
02

Google Search Ad Copy That Wins Clicks

Umer Khan writes all your search ad headlines, descriptions, and extensions using direct response principles. Every ad is written to win the click against three to seven competitors appearing for the same search — with a clear value proposition, strong benefit statement, and urgent call to action that improves both CTR and Quality Score.

→ Multiple ad variations per ad group — tested systematically
03

Campaign Architecture & Quality Score Optimisation

We build tightly themed ad groups where keywords, ad copy, and landing pages all reinforce the same message. This improves Quality Score, reduces cost per click, improves ad position, and trains Google's Smart Bidding algorithm on clean revenue signals from day one. Poor structure is the most expensive mistake in Google Ads — and the easiest to fix.

→ Higher Quality Score = lower CPC + better ad position
04

Landing Page Copy Alignment

We review and rewrite your landing page copy to match your Google Ads messaging. When the ad says one thing and the landing page immediately reinforces the same thing, conversion rates improve significantly. Message match is one of the biggest, most overlooked levers in Google Ads — and the one most agencies never touch.

→ Ad-to-landing-page message match = higher conversion rate
05

Conversion Tracking & Revenue Attribution

We install proper conversion tracking that connects Google Ads spend to actual sales, signups, or leads in your CRM. Smart Bidding is configured to optimise for real revenue signals — not vanity metrics. You always know exactly what each dollar of Google Ads spend is generating in return.

→ Every click traced to every conversion and every sale
06

Weekly Bid Management & Optimisation

Weekly review of search term reports to catch unwanted traffic. Bid adjustments based on device, time of day, and audience. Negative keyword expansion. Performance-based scaling of winning campaigns. Monthly strategy call reviews the full Google Ads picture. Results compound week over week.

→ Compounding ROAS improvement every week

Are your Google Ads paying
for themselves right now?

If you are not sure, the free audit will give you the answer in 30 minutes — including a specific ROAS projection for your business, your budget, and your market.

Get Your Free Google Ads Audit →

What Managed Google Ads
Actually Deliver

4.8x Average ROAS

Return on every dollar of Google Ads spend across all managed accounts in US, UK, CA, AU.

14 Days First Results

From first strategy call to live Google campaigns generating real conversion data.

94% Retention

After month 3 — no contracts. Clients stay because results keep compounding.

Case Study

Professional Services Business — Canada

Before Umer Khan

  • Google Ads running 8 months
  • High CPC, low Quality Score
  • Broad match keywords wasting budget
  • No landing page copy alignment
  • $185 cost per lead

After Umer Khan (45 Days)

  • Restructured campaign with tight ad groups
  • Improved Quality Score, lower CPC
  • Intent-based keyword strategy
  • Landing page copy matched to ads
  • $89 cost per lead (−52%)
−52% CPL
$89 Cost Per Lead
45 Days
↑ QS Quality Score

Results from a real client engagement. Individual results vary. Free audit includes specific projections for your business.

Is This Google Ads Service
Right for Your Business?

✓ Great Fit

  • Running Google Ads with disappointing ROAS or high CPL
  • Spending $1,000–$30,000/month on Google Ads
  • Professional services, SaaS, e-commerce, home services, coaching
  • Want copy and campaigns managed by one expert — no handoffs
  • Based in or targeting US, UK, Canada, or Australia
  • Want revenue clarity, not just clicks and impressions

✗ Not a Fit

  • No proven offer or existing demand
  • Ad budget under $500/month
  • Restricted categories (gambling, adult content)
  • Expecting guaranteed specific revenue numbers
  • Not operating in English-speaking markets
  • Not willing to give the system 60 days to compound

Questions About
Google Ads Management

Ready to Make Your Google Ads Generate Real Revenue?

Book a free 30-minute Google Ads audit. Umer Khan will review your current campaigns, critique your ad copy, assess your Quality Scores, identify your biggest conversion opportunities, and show you exactly what a properly managed Google Ads system delivers for your specific business.

Book Your Free Google Ads Audit → No credit card. No commitment. Response within 24 hours.

Your Google Ads are spending
right now.

Every day your campaigns run with weak copy, poor structure, and misaligned landing pages, you pay for clicks that do not convert. The free audit shows you exactly where the revenue is leaking and what to fix — in order of impact. 30 minutes. No pitch. No cost.

Book Your Free Google Ads Audit →
🇺🇸 US 🇬🇧 UK 🇨🇦 Canada 🇦🇺 Australia

uk7539214@gmail.com  ·  umerkhan.online  ·  Response within 24 hours